E-CommerceDigital Marketing2024

Atlas Growth Campaign

Full-funnel paid + lifecycle program across 4 markets.

Client
Atlas Travel
Duration
Ongoing
Team
4 specialists
Size
Medium Business
Atlas Growth Campaign
The receipts

Measurable outcomes

−34%
Blended CAC
+58%
Repeat revenue
4.6×
ROAS
The Challenge

Where they started

Paid spend scaled but CAC was climbing and lifecycle was non-existent.

Our Approach

What we shipped

Rebuilt the funnel: creative testing system, audience architecture and lifecycle automations.

Highlights

What moved the needle

  • Creative testing loop ships 30+ variants per month.
  • Lifecycle program turned one-time buyers into repeat travelers.
Project gallery

A closer look

Atlas Growth Campaign — shot 1
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Atlas Growth CampaignShot 1
Atlas Growth Campaign — shot 2
02 / 03
Atlas Growth CampaignShot 2
Atlas Growth Campaign — shot 3
03 / 03
Atlas Growth CampaignShot 3
More work

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